As widely anticipated, the Federal Reserve has cut the interest rate, opting for a half-point reduction. Reaction to this has been mixed, but the interest rate is still higher than it was in early 2022. So how might the cut… Read More »Maximizing Opportunity: How The Interest Rate Cut Can Boost Your Sales
For IFA’s, regulation and compliance can be added to the cliche about the certainty of death and taxes. The industry certainly recently scored a win with the recent federal court decisions over the DoL’s fiduciary rule, but the SEC has… Read More »Adapting to Change: Key Regulatory Insights for Financial Advisors
The Department of Labor was dealt a serious double whammy by Texas Federal Courts last week. Federal Judges of the Fifth Circuit sided with the insurance industry by blocking the government’s attempts to handcuff advisors, broker-dealers, and carriers. Naturally, this… Read More »DOL Fiduciary Rule Update: Legal Wins and What’s Next for Advisors
Q1 US annuity sales totaled $13.9 billion, a 21% increase over Q1 2023, and LIMRA forecasts that sales will continue to rise through 2024 and into 2025. While inflation is down from its 9% high in the summer of 2022,… Read More »Navigating the Age of the Annuity: The Evolving Role of Financial Advisors
As the industry wrestles with the fallout from the recent DOL ruling, many advisors are left wondering: how will this impact their business, their advisory processes and their clients’ financial future?” Despite the DOL’s stated intention of protecting retirees’ wealth,… Read More »Navigating the DOL Fiduciary Decision: Essential Steps for Producers.
Last month we talked about how advisors can participate in the great wealth transfer by working with existing clients. The other approach— is to pitch your value as an advisor to the grown-up children. We are in the foothills of… Read More »From Boomers to Zoomers: Adapting Financial Advisory for the Great Wealth Transfer
There will be no starting gun for the Great Wealth Transfer. For financial advisors looking to participate, it is already here.
Drip marketing for financial advisors: spend less and sell more. Producers attracting new prospects using email marketing already know it offers the best ROI of any digital channel ($40-1!). Drip Marketing—an email marketing technique—is an ideal way for developing and… Read More »How Advisors Can Benefit from a Drip Marketing Campaign
So, you’ve closed. Congratulations! You have landed the lead and the sale is complete. Or is it? While the customer acquisition stage may be over, the successful onboarding and the creation of a lifelong client has just begun. The onboarding… Read More »From Prospect to Partner: The Onboarding Process is Fundamental to Ongoing Success.
For the financial advisor, a professional website is the modern business card. Client referrals and lead programs that perform are still gold, but these days producers still need to demonstrate that their business is a going concern, and show that… Read More »Online Marketing for Advisors: Balancing Tradition with Technology